home switch home
Design sprint - Branding - UX/UI
_ fictive project
Multiple owners : Laure Alnot, Alexandra Selmer, Juliette Taillefer, Julie Uzan©
+ concept
home switch home is a free application that allows you to connect with a person at a distance and define a virtual trip (duration, objectives - for example learning to cook traditional dishes of the country, or discovering the traditions with a local, dances, small legends etc.) and the person will embark the user in his life to make him travel and vice versa. There is a video space, online, to be able to exchange moments with the person, to practice dance simultaneously, to cook together... The goal is to share the time of a trip, the life of the other, to be able to immerse oneself in another culture and to try to create memories like during a real trip.
+ design question
How might we feel the journey and meet local people, while staying at home ?
+ name & graphic identity
To name our application, we decided to refer to the expression 'Home Sweet Home' to emphasize the intimate aspect of the exchange, and the idea of sharing the daily lives of users and not only the tourist aspects that can be found during a trip.
For the graphic sign, we insist on the exchange by turning the word home and we find eyes that look at each other and that can be in different places on earth.
+ application
How does it work?
